TikTok Shop Training at Bellus Academy

Learn to create content and sell beauty retail products online, skills that can help grow your income alongside your beauty and wellness career.

Health and beauty made up 79% of all U.S. TikTok Shop sales in 2024, totaling $1.34 billion according to Capital One Shopping research. At Bellus Academy, every student learns how to build a personal brand, create content, and sell beauty retail products online, taught through a licensed course from Jenn Lyles, a Top 1% TikTok Shop creator, and included in your total program cost.

Bellus Academy has been a fixture in the El Cajon community for over 40 years. The campus was renovated in 2008 and has been updated with new classrooms, expanding the campus. Our academy provides education to aspiring beauty and wellness professionals and we offer programs in

Our award-winning educators and Career Service team assist students in achieving their dream careers. Additionally, we offer advanced training in high-demand premium services and externship opportunities to enhance their skill sets.

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Programs at El Cajon, CA

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Advanced Cosmetology

Our curriculum is one of the few to combine foundational knowledge with advanced technical training in cut, color, and extensions.

Cosmetology Foundation

Our curriculum is one of the few to combine foundational knowledge with advanced technical training in cut, color, and extensions.

Spa Nail Technician

Our Spa Nail Technician program is the first in the nation to go beyond the basics of manicuring, adding the spa treatment training demanded by luxury salons and spas.

Esthetics & Esthetics 103

Our Esthetics program combines practical training with instruction from licensed instructors to teach emerging facial treatments, hair removal, makeup application, and more.

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